December 20, 2020Heather Mah Without a doubt, COVID-19 has impacted our new decade with uncertainty, leaving many non-profits to seek alternate solutions to fundraise for their programs. During the first phase of the pandemic in the summer, there were reports […]
The technology and tools available to communicators is constantly evolving. In November, we welcomed a panel of speakers to talk about TikTok, chat marketing and augmented reality/virtual reality. Following the webinar, volunteers Deanna Kibap, Daniel Purcell and Heather Mah curated […]
As I pen this final message of 2020, two Edmonton-connected Nobel Prize recipients provide a wonderful reminder of how purpose pulls and shapes our life. University of Alberta scientist Dr. Michael Houghton, together with Dr. Lorne Tyrrell, has led the […]
December 13, 2020Heather Mah The upcoming Christmas holiday means that Brandie Howey and her communication team at the Salvation Army have started the launch of their annual charity drive events. Brandie is the divisional manager of marketing and communications at […]
December 14, 2020Julie Williams With the realities of operating through a pandemic and many donors finding themselves going through financial difficulties, 2020 has presented many new challenges for non-profit organizations that rely on donations. On December 3, CPRS Edmonton hosted […]
In November, we are shining the spotlight on mentorship. Earlier in the month, we hosted a virtual speed mentoring night. Thank you to our members who are providing mentorship to communicators at all stages of their career. Following up this […]
What matters gets measured and what is measured gets done. Like many veteran CPRS members, I grew up with this proviso, defined initially by deadlines and column inches, then by the financial, regulatory, sales and engagement metrics of business. I […]
The 2020 U.S. general election is certainly one for the history books. On November 3, CPRS Edmonton teamed up with CPRS chapters in Calgary, Regina and Vancouver Island to host Gary Mar, president and CEO of the Canada West Foundation, […]
We’re building what comes next in local media webinar November 20, 2020Heather Mah With the growing advancement of digital platforms, such as Google and Facebook, that offer advertisers greater audience reach, faster distribution of information and measurable results, local news […]
Heather MahNovember 1, 2020 Originally from Toronto, Ontario, Jill Craig (née Noble) began her communications career in 2003, working for the provincial and federal level of government. She made her big decision to relocate to Alberta in 2014, where she […]